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Your hosts are David C. Baker of ReCourses, author, speaker, and advisor to owners of expert firms, and Blair Enns of Win Without Pitching, the sales training and coaching program for creative entrepreneurs.

2bobs.com

Sep 26, 2018

Blair offers seven mindsets that any seller of expertise needs to master so that they can behave like the expert in the sales cycle.

 

Links

"The Jedi Mindset" by Blair Enns

McClelland's Human Motivation Theory, also known as Three Needs Theory, Acquired Needs Theory, Motivational Needs Theory, and Learned Needs...